To bring health
to our customers
through products made with pure,
botanical, body-friendly ingredients--organically grown where possible--that
allow the skin to breathe and stimulate the body to produce its own
life-giving nutrients.
The skin is the body's largest organ. The lungs breathe, and so does the skin. The breathing skin provides an exit for toxins and chemicals. Lotions and salves that occlude this exit may initially soften the skin but actually inhibit the overall health of the individual, besides weighing down the skin and causing it to sag and age. Nutrients applied to the skin that improve the skin's health may have a positive effect on the whole body.
Novaurora's ingredients are selected for their ability to nourish and be assimilated by human skin, to retard the aging process or even reverse it, and to be hypoallergenic and non-comedogenic (non-pore-clogging). Additionally, they are botanical, organically grown ingredients, wherever possible.
Over the last decade we have heard much about medications that should not be used in combination with other medications. Individually they may not be harmful, but taken together they may be toxic. This is known as synergistic toxicity. Because of the increasing numbers of toxins and pollutants in soil, air, water, textiles, foods, fragrances, dyes, building materials, etc., more and more people are experiencing allergies or sensitivities of all kinds. No one knows the potentially harmful effects of combining various foreign substances in our environment, and the FDA is currently so poorly funded that it can no longer test most new cosmetic ingredients singly, let alone for their synergistic toxicity. There is a growing body of evidence that certain substances common to many cosmetic and skin care products cause irritation in persons with chemical sensitivities and allergies, or have long term negative effects. Among these are sodium laurel sulfate, propylene glycol, PEG, phthalates in fragrances and the carbomer (carbopol) thickeners, to name a few. Toxins applied to the skin may negatively affect the health and well-being of the entire body. For this reason, Aurora Nova has chosen to avoid these substances in all of our products and seek out "body-friendly" ingredients--those known to nourish and be readily assimilated by the body.
With these goals in mind, Aurora Nova has created products that are unlike any others. They may feel and look different from the standard; their results far exceed the known standards for skin care products.
We hope our vision matches yours. If you have questions about our products, please visit our FAQ page or email us at mail@auroranova.com
Also, be sure to visit Our Ingredients page and our Organic E-Store for further descriptions on our products. Thank you for your interest in Novaurora Organic Skin Care.
